Japan's counter culture

Itadakimasu

is what we say before every meal as a ritual.
Welcome to the counter — a place to explore Japan’s counter dining culture, restaurant reviews, and the unwritten rules that make the experience memorable.
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Our mission: share my experience as an expat foodie dining in Japan, get you ready for the counter.

Two pieces of sushi on the counter at a Japanese restaurant
Sukiyabashi Jiro: the most famous name in sushi, and its family tree
Sukiyabashi Jiro: the most famous name in sushi, and its family tree
Why Nihonbashi Kakigaracho Sugita sits at the top of Tokyo sushi
Why Nihonbashi Kakigaracho Sugita sits at the top of Tokyo sushi
How much should a sushi omakase cost?
How much should a sushi omakase cost?
Context for first-timers and returning visitors alike
Understanding the etiquette makes the meal.
Restaurant
Cuisine
Price
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